Full Service Research
Research Project Design
Research Analysis
Moderator Services
Web-Based Market Research

In-house strategic consultants who guide the research process, along with highly trained IT staff who field online and other types of research studies.

Corporate, government, health care, IT, financial services, consumer packaged goods, diversity, events and museums, to name just some.

Woman-owned business established in 1994. Growing rapidly. Innovative.

Our staff is highly experienced in all forms of data analysis including:

• ANOVA
• Conjoint Analysis
• Correlation Analysis
• Cross Tabulation Creation (TableIt! software)
• Logits
• Perceptual Mapping
• Regression Analysis

Aeffect regularly recruits participants for a variety of research activities, including:

• In-House Focus Groups
• Third-Party Focus Groups
• One-on-One In-Depth Interviews
• Consumer Panels
• Business Panels
• Central Location Studies

Aeffect is fully capable of handling a variety of market research projects and activities, including:

• Attitudinal Studies
• Benchmarking
• Brand Equity & Related Studies
• Concept Testing
• Data Entry
• Forecasting & Trend Research
• Mail Surveys
• Multi-Lingual Interviewing
• New Product Testing
• Omnibus Studies
• Political & Social Polling
• Satisfaction Studies
• Secondary Research
• Segmentation
• Strategic Planning
• Syndicated Studies
• Test Markets
• Usability Studies

Marketers often turn to Aeffect with their most challenging assignments, and get full value (and then some!) from the level of research design, interpretation and consultation that we provide.