Data Collection
Focus Groups/Qualitative Facilities
Field Management Services

This is an interview service. We do mostly IDIs - in-depth interviews - and we recruit for almost any type of project.

We recruit for focus groups, mock trials and conduct in-person interviews and intercepts from central locations.

Analysand Market Research conducts interviews within a 150-mile radius; this is the only market research business within that radius.

Analysand Market Research began in 1977 - the business was purchased by Virginia Kurzweg in 1997.

Analysand Market Research recruits participants for a variety of research purposes, including:

• Third Party Focus Groups
• One-on-One In-Depth Interviews
• Consumer Panels
• Business Panels
• Central Location Studies

Analysand Market Research can also conducts:

• Mystery shops
• In-Store Demos
• Taste Tests
• Door-to-Door Interviews
• Intercept Interviews

In addition, we also engage in other market research activities, including:

• Attitudinal Studies
• Benchmarking
• Brand Equity & Related Studies
• Concept Testing
• Forecasting & Trend Research
• Multi-Lingual Interviewing
• Omnibus Studies
• Political & Social Polling
• Satisfaction Studies
• Secondary Research
• Segmentation
• Test Markets
• Usability Studies