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Contact
Information
6711
Monroe St Bldg. 4-C
Sylvania, OH 43560
USA
Location:
Headquarters
Main
Tel: 419-867-4444
Toll Free: 800-533-8480
Fax: 419-867-4470
lpbrown@cmeinet.com
Web: www.cmeinet.com
Lynn
P. Brown, CEO
lpbrown@cmeinet.com
Tel: 419-867-4444
Keith
B. Brown, IT Director
kbrown@cmeinet.com
Tel: 419-867-4444
B. Joyce Clevenger, Exec. VP
bjclevenger@cmeinet.com
Tel: 419-867-4444
Request
for Proposal
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Creative
Marketing Enterprises, Inc.
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| Primary
Business Activities |
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 Full
Service Research
Data
Collection & Processing
Research/Project
Design
Research
Analysis
Web-Based
Research Services
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| Overview |
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Creative
Market Enterprises is a full service firm specializing
in:
- Project
Design and Development
- Data
Collection and Processing
- Telephone
Surveys
- Mail
Surveys
- Web
Surveys
- Consumer
Solutions
- Business-to-Business
Solutions
- On-Going
Tracking Studies
For
35 years, we have provided in high quality work
with low to moderate pricing. Our clients know
us for giving them an excellent follow-up and
follow through experience, as well as value-added
analytics to provide them with consumer and business-to-business
solutions.
We
also have extensive experience with focus group
research. David F. Miller, Ph.D., has 30 years
of experience as a focus group moderator and typically
takes the lead in projects requiring this methodology.
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| Central
Telephone Facility/Call Center |
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Creative
Marketing Enterprises maintains a call center
with 75 CATI-equipped calling stations
used for research.
CATI
surveys are programmed in house using Winquery.
Clients
can listen to interviews, live as they happen,
on or off-site.
Our
current supervisor to interviewer ratio is 8 to
1, ensuring that stringent quality control procedures
are adhered to.
At
any one time, approximately 50% of our interviewers
are at the executive level.
We
also use autodialer technology to help ensure
that all projects run smoothly and efficiently.
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| Data
Analysis |
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We
create all cross tabulations in-house using Wincross
software.
Creative
Marketing Enterprises can conduct regression,
ANOVA/conjoint/automatic interaction detection
modeling, as well as other analytical techniques
as needed.
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| Recruitment
Activities |
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We
recruit participants for the following types of
projects:
- In-House
Focus Groups
- One-on-One
In-Depth Interviews
- Consumer
Panels
- Business
Panels
- Central
Location Studies
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| Other
Services |
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In
addition to designing and hosting web-surveys
(deployed using in-house software), we also engage
in the following research studies and related
activities:
- Attitudinal
Studies
- Benchmarking
- Brand
Equity & Related Studies
- Concept
Testing
- Data
Entry
- Forecasting
& Trend Research
- Mail
Surveys
- Multi-Lingual
Interviewing
- New
Product Development
- Satisfaction
Studies
- Segmentation
- Strategic
Planning
- Test
Markets
- Usability
Studies
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