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Contact Information

122 S Michigan Ave, Suite 1270
Chicago, IL
60603, USA

Location: Headquarters

Main Tel: 312-223-9666
Fax: 312-223-9671

Bridgid Michaud
Tel: 312-223-9666

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Direct Resource, Inc.
Primary Business Activities

Field Management Services
Data Collection and Processing
Data Collection
Web Surveys


Direct Resource provides a total solution of local, global and multi-city field management, data collection, translation and data processing services.


International and B2B research

Company History

Direct Resource, Inc. is headquartered in Chicago, Illinois - USA and has been offering local, national and international research services since 1989. Bridgid Michaud, President and founder of Direct Resource, Inc., has 26 years of market research and business management experience. We are members of ESOMAR, AMA, and MRA.

Recruiting and Panel Services

Direct Resource is highly experienced in the recruitment of participants for a variety of research purposes, including:

  • In-House Focus Groups
  • Third-Party Focus Groups
  • One-on-One In-Depth Interviews
  • Central Location Studies
  • Consumer Panels
  • Business Panels
  • On-line Panels
Other Services and Information

Direct Resource is also experienced at conducting the following types of research activities:

  • Attitudinal Studies
  • Benchmarking
  • Brand Equity & Related Studies
  • Concept Testing
  • Data Entry
  • Intercept Interviews
  • Mail Surveys
  • Multi-Lingual Interviewing
  • New Product Testing
  • Satisfaction Studies
  • Segmentation
  • Usability Studies

We conduct both qualitative and quantitative research. We utilize a custom approach to research projects. We thrive on the special challenges that other firms avoid. We develop a comprehensive plan and proactively implement it, start to finish.


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