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| Primary
Business Activities |
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Full Service Research
Web Based Research Services
Research Service Provider
Web Surveys
Data Collection |
| Capabilities |
Infosurv is a full-service online market research firm specializing in online employee, customer, and market research surveys. With its expert team of PhD level researchers, experienced project managers, and highly trained technical and analytical staff, Infosurv assists clients with every stage of the survey process.
Survey Design
Infosurv begins by designing a customized survey for each client, or reviewing the clients existing survey to assure validity, reliability, and bias reduction.
Survey Administration
Infosurv handles all technical aspects of survey administration to assure best practices are followed. Key variables include security level, incentives, deadlines, and respondent notification methodologies.
Infosurv has developed proprietary methods to protect the security of online surveys while maintaining respondent anonymity and maximizing survey response rates.
Survey Analysis
Infosurvs in-house data analysis staff and senior PhD level researchers are trained to turn raw survey responses into meaningful and actionable conclusions.
Standard computer-generated analysis reports are designed to provide a variety of statistical, graphical and verbatim results summaries. |
| Facilities |
Infosurv, Inc. is based in Atlanta, Georgia and located in the heart of the Buckhead business district at Tower Place 100. |
| Specialties |
The Infosurv Experience is a trademarked, proprietary process for employee surveys, customer surveys and online market research surveys, that produces superior results for Infosurv clients.
The process includes a series of internally-developed "best practices" refined over 9+ years of research and development.
To maintain its position as a thought leader, Infosurv continually studies the latest academic research and conducts its own internal studies.
We incorporate the findings of this research into our online survey process, which currently includes 68 checkpoints that our project managers follow with every client.
Our unique online survey process results in:
- Response rates over 45% above industry averages.
- Scientifically valid survey results with a statistical error rate as low as +/- 0.89%.
- Survey questions that affect real business metrics.
- A cocktail of survey data analysis techniques that are proven to produce exact conclusions and actionable recommendations.
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| Mission Statement |
| Infosurv's mission is "To be the most beloved online research firm in the world by offering clients an unrivaled combination of quality, speed, and affordability." |
| Company History |
Infosurv was founded in 1998 and has established itself as a recognized leader in the field of online survey research.
A privately held corporation, we have served clients in a wide variety of industries and geographies.
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| Data Analysis |
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Infosurv creates cross tabulation tables in-house using the Inquisite software suite - we are proficient in all forms of data analysis, including Mean, Gap, Regression, Importance, Satisfaction, Variance and Conjoint analyses. |
| Recruiting Services |
Infosurv is an experienced recruiter and can assemble participants for many different research purposes, including:
- Business Panels
- Central Location Studies
- Consumer Panels
- In-House Focus Groups
- One-on-One In-Depth Interviews
- Third Party Focus Groups
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| About Our Studies |
Infosurv is an experienced provider of market research services and is well versed in the execution of the following types of research:
- Attitudinal Studies
- Benchmarking
- Brand Equity & Related Studies
- Concept Testing
- Data Entry
- Forecasting & Trend Research
- Mail Surveys
- Multi-Lingual Interviewing
- New Product Testing
- Omnibus Studies
- Satisfaction Studies
- Segmentation
- Strategic Planning
Infosurv clients know that high-quality research services are not incompatible with speed and affordability. Of course our clients expect quality data and insightful recommendations but we consider that just a starting point. What sets Infosurv apart is our famous responsiveness and flexibility to client needs, fast project-turnarounds and competitive prices. How do we manage to offer quality, speed, and affordability when the cliché is pick any two?
Heres the trick:
Quality
We hire only the best researchers, project managers, analysts, and technical experts in the industry and then setup redundant quality assurance processes to assure consistent data accuracy and zero defect deliverables. We also take the time to understand our clients business problems and provide expert advice, insights, and consultation throughout the survey process.
Speed
We are well-known for our speedy project turn-around times and responsive client service. Since we are highly specialized and efficient when it comes to online research, we can turn around survey projects in days that take our competitors weeks. Responsiveness to our clients needs is a core value that is central to our culture.
Affordability
Two words: volume and technology. Infosurv conducts 50% more research projects per year as most firms our size, so our staff never sits idle. We also leverage technology much more than other research firms, which improves our operating efficiency and lowers costs. |