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| Primary
Business Activities |
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 Data
Collection
Data
Processing
Web
Surveys
We
create custom software development for data collection.
Scanning - OCR, ICR, IMR.
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| Description
of Capabilities |
Founded
in 1991, Optimum Solutions provides state of the
art imaging and data extraction solutions with FAQSS,
our patented Fast and Accurate Questionnaire Scanning
System.
We provide
solutions via our in-house service bureau to a broad
assortment of clients in the market research field,
consumer products, automobiles/trucks, banks, retail
stores and many others. In addition, we license
FAQSS to many of the largest market research companies
and data entry houses in the U.S. and abroad.
FAQSS
can capture and interpret data automatically from
all forms - even damaged or torn surveys. It is
capable of distinguishing cross-outs, erasures and
stray marks from "real marks."
Embedded
OCR/ICR technology can read most handwritten numbers
and alphanumeric fields automatically. FAQSS' patented
"Mark Sense" technology offers better
than 99% accuracy in the capture of data from any
form, even tightly spaced, poorly marked and heavily
abused documents.
Composed
of fifteen modules, FAQSS is the most feature rich
imaging/data capture software in the marketing research
industry. In addition to our closed end data extraction
solution, we offer open-end coding/keying, data
entry and true second pass verification, embedded
workflow, full range of reporting capabilities,
and OCR/ICR/IMR capability. A data/image review
module is also available for data examination and
image printing.
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| Description
of Facilities |
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The
corporate office is located at 266 Merrick Road,
Lynbrook, New York, 11563.
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| Description
of Specialties |
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FAQSS
captures data automatically at a higher level
of proven accuracy than any other solution provider
in the industry, whether the solution is hardware
or software based.
When
capturing closed-ended check boxes, FAQSS utilizes
multiple algorithms to analyze a respondent mark's
shape, position and density (among other details)
to determine its "realness."
FAQSS'
algorithms then discriminate erasures and cross-outs
from the real marks, providing highly accurate
data with very little manual intervention. Any
mark that is not read at confidence is prompted
to an operator for validation.
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| Company
History |
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OSC
was founded to provide imaging based solutions
for the market research and data entry market.
In
1990, the company released a propriety image mark
recognition engine (IMR) capable of extracting
data from a form survey or questionnaire, outputting
those responses to a user readable format. This
automated system was designed to eliminate much
of the manual data entry associated with large
volumes of the same form while providing the highest
level of accuracy available at costs well below
manual data entry rates.
Shortly
after the software was written, the company tested
it a various market research companies. Subsequently
additional modules were written and in 1993 the
software was first introduced for licensing. In
1995 the company made the decision to expand into
the service bureau business.
The
first and primary reason was to offer non-licensing
customers the opportunity to utilize the benefits
of imaging. The second objective was to create
an in-house facility that would be the testing
field for the further development of FAQSS.
The
March 1997, the United States Bureau of the Census
(BOC) chose a private industry solution to process
the Decennial Census. This is the first time in
US history that a Census will not be processed
by Bureau in-house technology.
The
centerpiece of the solution is OSC's Mark Sense
technology. The BOC reported that OSC image mark
recognition engine was a significant factor in
the selection of Lockheed Martin/EDS as its provider.
The
officials complimented OSC on creating a fast
and accurate system for capturing data and on
OSC's engineering expertise to respond to changes.
The Bureau recognized they could rely on OSC to
provide the accuracy and speed needed to meet
its high standards and short time line requirements.
From
its inception, market research firms and data
entry companies quickly recognized Optimum Solutions
Corporation's position as a major force in the
data processing field. Consumer companies, publishing
houses, direct marketing firms and fulfillment
companies throughout the nation and around the
world have joined OSC's prestigious list of clients'
overall systems.
OSC
licenses its turnkey system to some of the largest
research companies in the United States. Many
of the most prominent market research firms and
consumer companies in the nation are turning to
OSC for customized data capture solutions. OSC
also helps major consumer companies capture and
process data more efficiently and accurately than
ever before.
A state-of-the-art,
in-house service bureau offers companies the ability
to process their data through the FAQSS system
without licensing the technology.
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| Data
Analysis |
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We
create cross-tabs in-house using the following
types of software:
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| Other
Services |
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In
addition to designing and hosting web-surveys
(deployed using SNAP software), We also engage
in the following research studies and related
activities:
- Data
Entry
- Mail
Surveys
- Satisfaction
Surveys
- Syndicated
Studies
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