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Contact Information

15 Old Beach Road
Newport, RI, 02840
USA

Location: Headquarters

Main Tel: 401-841-8889
Email: sreilly@reillygroup.com
Web: www.reillygroup.com

Sheila Reilly, Principal
sreilly@reillygroup.com
Tel: 401-841-8889

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Reilly Group
Primary Business Activities

Moderator Services

We are a full-service qualitative market research supplier, providing end-to-end business solutions to qualitative market research needs. Our analytical methods run the gamut of all standard data analysis techniques.

Description of Capabilities

Reilly Group has been in business since 1995. Sheila Reilly has worked in research for over 20 years, for Fortune 200 companies like Gillette, Pepsico, Bank of America.

Description of Facilities

We have our offices in Newport, RI.

Description of Specialties

We offer qualitative market research (focus groups, depth interviews). We offer particular expertise in financial services and gaming.

However, we also conduct research for non-profit clients and packaged goods clients. We provide all standard qualitative research methodologies, and emerging data collection technologies.

We partner with a RTi-DFD, one of the largest quantitative research companies in the US, for qual/quant research.

Mission Statement

We offer business intelligence through market research. That is to say, we design, conduct and analyze customized, proprietary research studies.

We go beyond the numbers to derive business implications from the research, and make actionable recommendations to our clients.

We work with a select groups of clients, in order to learn their business, so that we can function effectively as an "on demand" resource with knowledge of their industry and their firm.

Company History

Founded in 1995 by Sheila Reilly, who had spent her entire career in the market research industry. Ms. Reilly has significant client-side experience, with Fortune 200 companies (Gillette, Pepsico, Bank of America) as well as deep background in qualitative market research.

Other Information

We also engage in the following research studies and related activities:

  • Attitudinal Studies
  • Benchmarking
  • Political & Social Polling
  • Brand Equity & Related Studies
  • Satisfaction Studies
  • Concept Testing
  • Data Entry
  • Segmentation
  • Forecasting & Trend Research
  • Strategic Planning
  • Mail Surveys
  • Test Markets
  • New Product Testing
  • Usability Studies
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